The Crown Council’s Smiles For Life campaign is gearing up to start, and from March-June, thousands of selfless dentists in the United States and Canada will donate their time and talent to whiten the smiles of their patients for free. The patients, in turn, will make a charitable donation to Smiles For Life.
This incredible web of social giving is made possible by all our dental practices, who are willing, year after year, to do good for the community that supports them. So, if you’re already a contributing member of this wonderful campaign, it’s time to get your dental practice team ready! The countdown is on.
If you’re not yet part of Smiles for Life, you might be wondering what it entails. In this article, you can find a thorough explanation of the role Smiles for Life plays in the dental community, as well as how it can benefit you as a dental professional.
What is Smiles for Life?
As previously stated, the Smiles for Life campaign is geared toward charitable donations on behalf of patient and dentist alike. The dental professionals donate their time, while the patients monetary contributions help fund the campaign.
But where do those funds go? This is the special part. Smiles for Life funds go toward helping children in need. So far, the campaign has raised more than forty million dollars to support organizations like the Garth Brooks Teammates for Kids Foundation, Feed the Children, St. Jude’s Children’s Hospital, and the Ronald McDonald House, among many others.
In addition to this, the Smiles for Life Foundation plans and sponsors four Humanitarian Trips each year. Two trips are to the Dominican Republic (March and November) and two trips are to the Eastern Highland of Guatemala (March and September). About 200 Crown Council dentists, their team and family members participate in these experiences each year.
How Can it Benefit My Practice?
If you’re a dental professional leading a practice, you can foster a sense of trust and empathy with your patients through Smiles For Life. The campaign provides an opportunity for organic social outreach, and can cement you as a leader of your community in more ways than one.
More and more, newer generations of patients are looking to spend their hard-earned income on services that are not only practical and affordable, but that also come bundled with a social conscience.
Joining Smiles For Life is not only the right thing to do, but it can also be immensely helpful in growing your business and its influence. The campaign runs each year from from March through June. Interested dentists can find out more about Smiles For Life participation. Please visit the Smiles For Life Facebook page to help spread the word!
The Crown Council is a prestigious alliance of dental professionals committed to dental excellence, fighting oral cancer, and to serving their communities and children’s charities.
