Smiles for Life is the charitable arm of the Crown Council. It has raised more than $40 million since 1998, all of it earmarked for children’s charities around the world. But it would not be possible without Ultradent, the maker of Opalescence teeth whitening gels.

Smiles for Life runs a teeth whitening campaign and fund raiser each spring, and Ultradent donates all of the whitening supplies to participating dental practices throughout the United States and Canada. The dentists, in turn, donate all of their time to whiten teeth during the campaign, and the money raised goes straight to the charities.

Smiles for Life; whiten teeth to help a children's charity of your choiceInstead of paying the dentist, patients make out a check directly to Smiles for Life. What makes it so attractive is that they support worthy causes, and get a brilliant white smile at the same time.

Opalescence is a professional-strength teeth whitening gel that is available in both take-home and in-office forms. Both deliver exceptional results. The active ingredients bleach out surface stains on teeth, and also penetrate deep within to reach the dentin. Whitening toothpastes don’t even come close to matching the power of Opalescence.

It’s never too early to mark your calendar. The 2019 Smiles For Life campaign begins next March.

Crown Council is an association of dental professionals who are committed to promoting oral health, fighting oral cancer, and to serving their communities through Smiles for Life, and other charitable work.